Nirvana yes

A clear-headed blog addresses the simple fact: 100 percent variable, digital, inkjet printing will be a reality for the newspaper business, just a matter of time.
Entitled "The case for the Individuated Newspaper" by Andrew Gordon of OCE, the piece points out that "Core strengths, like local knowledge, rich content, market research, advertising and distribution are significant competitive differentiators that newspapers can use to compete against other forms of media."
Gordon predicts "a perfect storm" and: "Surviving this period of transition requries developing strategies that move away from the broad-reach circulations dictated by underutilized fixed assets."
OCE was one of the pioneers of out-of-market newspaper printing (i.e. printing The Washington Post in London for same-day reading) with its Digital Newspaper Network utilizing digital presses at the remote location.
Now OCE is encouraging the newspaper industry to consider the "significant opportunities in printing niche products and local and smaller circulation papers" with the new digital presses.
Read the whole thing at http://www.thedigitalnirvana.com Oct. 3.