Long Tail

Individuated news is clearly the Long Tail of Media, and individuated newspapers may just as clearly be the tail that wags the printed dog.
But Chris Anderson makes a very important point in his book ("The Long Tail", Hyperion, 2006, hardcover, 237 pages, $24.95) on page 148 when he suggests that today's business must both be the head and the tail: "Successful Long Tail aggregators need to have both hits and niches.."
That's why the first incarnation of the personal newspaper may be a personalized wrap of a broadsheet or tabloid. Visit and enjoy http://www.longtail.com/.